Man watering plants wondering, “Does insurance cover therapy?”

Questions About Therapy:

Is Therapy Covered by Insurance?

Does insurance cover therapy? It’s one of those questions about therapy that comes up a lot, and understandably so. Getting the help you need to make big changes in your life is important work, but it still has to fit within your budget. 

If you’re wondering whether insurance will pay for therapy, the short answer is: It’s complicated! 

Whether or not your treatment will be covered by insurance depends on a few factors, including the benefits provided by your specific plan, and the reason you need therapy in the first place.

Read more or watch the short video below to learn what to expect when it comes to the cost of therapy, and whether your insurance plan will cover therapy.

Does Health Insurance Cover Therapy? Sometimes.

People enter therapy for a wide range of reasons, from getting help with a specific psychiatric illness like depression or ADHD, to feeling more secure in relationships, to getting over a breakup, or simply for the purpose of personal growth.

However, health insurance exists for one reason — to cover the medically necessary treatment of specific medical conditions. If you are in therapy for the treatment of a specific psychiatric diagnosis, your health insurance should cover it. 

But therapy is also often used by people as a vehicle for self expansion, rather than “treatment.” Setting new boundaries with your parents, exploring dysfunctional family roles, increasing your emotional intelligence, understanding your attachment style in relationships, increasing your self-love, etc., are all incredibly valuable and important to do. But, just like marriage counseling for the purpose of relationship improvement isn’t covered by insurance, growth-oriented therapy for the purpose of self-improvement is not covered by health insurance, because it isn’t intended to treat a specific medical diagnosis.

Similarly, life coaching is never covered by health insurance because it’s not intended to treat symptoms of any illness. Coaching is for growth, self-development, and goal attainment. It’s not behavioral healthcare.

Whether Therapy is Covered By Insurance Depends on Your Goals

If you’re seeking mental health treatment for a psychiatric diagnosis, your health insurance will pay for treatment-focused psychotherapy.

However, if you’re like many of our clients here at Growing Self, you may have entirely different reasons for pursuing therapy. At our practice, we specialize in helping our clients create Love, Happiness and Success through positive, evidence-based therapy, life coaching, couples counseling, and career coaching designed to help you grow and achieve your most important goals.

While we can and do help clients resolve mild mental health issues, like anxiety and depression, — and use their insurance benefits to cover their therapy with us when appropriate — most of our clients are not seeking not medical treatment through our practice…And that’s ok!

How to Use Insurance for Therapy

If you are dealing with a psychiatric condition, you know that the symptoms can be debilitating. You deserve to be in evidence-based treatment with a specialist who knows how to help you manage these conditions — not a therapist who specializes in personal growth, relationships, and self-improvement

If your primary reason for seeking psychotherapy is to treat a specific, serious mental health condition, you should ideally be working with a therapist who is in-network with your insurance company. There are therapists who specialize in things like post-traumatic stress disorder, bipolar disorder, major depressive disorder, generalized anxiety disorder, etc. 

Growing Self is not in-network with any health insurance companies, because we do not specialize in behavioral healthcare at this practice. 

A better option for you would be to call the number on the back of your insurance card (or get onto your health insurance company’s website) and get a list of in-network providers who specialize in the treatment of your specific condition and who are available in your area. That way your sessions will be covered by insurance and you’ll be working with a specialist.

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Using Insurance For Therapy at Growing Self

Does insurance cover therapy at Growing Self? The answer is… sometimes! We can help you use your insurance to pay for therapy at Growing Self under certain circumstances.

While we specialize in relationship improvement, personal growth, and professional development (Love, Happiness and Success), and all of the clinicians on our team are qualified therapists too. That means that we can help you with mild to moderate common mental health conditions like anxiety, depression, ADHD, etc., in addition to helping you tackle goals like learning to set healthy boundaries in relationships, or find emotional self-care strategies to navigate difficult times, or stop beating yourself up and develop greater self-acceptance.

Health Insurance Covers Therapy When…

Individuals who meet the criteria for a particular psychiatric diagnosis, who are seeking therapy (not coaching) from a counselor who is licensed in their state of residence, and who have an insurance plan that covers behavioral healthcare from out-of-network providers may be able to use their insurance to pay for therapy.

Couples in marriage counseling at Growing Self may use insurance to pay for couples counseling only if one member has a diagnosable psychiatric condition that is the focus of treatment, and meets the other criteria above.

Guide to Getting Therapy Covered By Insurance

Here’s how using your insurance for therapy works at Growing Self: 

  1. If you are covered for out-of-network behavioral healthcare and 
  2. Meet the requirements to use your insurance for therapy (you meet criteria for a diagnosis and are working with a state licensed therapist for therapy) then
  3. You will pay for your sessions directly through our billing system, and 
  4. We will submit electronic claims to your insurance company that contain your diagnosis and treatment codes once a month for the past month’s sessions and
  5. Then, if you’ve met your deductible, you will be reimbursed for the cost of your therapy sessions by your insurance provider.

If you’d like to use your FHSA account with us, that’s great! We also accept payments from Flex Healthcare Spending Accounts (FHSA) managed through a Visa or Mastercard.

Using Medicaid For Therapy

If you have Medicaid (or MediCal) benefits: Medicaid requires the use of in-network providers for services they pay for — and at Growing Self is not in network. If you do wish to use Medicaid to pay for therapy, we are not able to provide you with services. We can provide you with services that Medicaid does not cover, including premarital counseling, dating coaching, career coaching, and life coaching

For anything else (individual therapy or family therapy involving your partner or other family members) you’ll need to seek treatment from a provider paneled with Medicaid. Your best bet is to contact your local Medicaid office for a list of in-network providers.

Does my insurance cover therapy?

Even if you do meet the requirements for using insurance to cover therapy, you may still be wondering how to determine whether your insurance will actually cover the cost of therapy. 

Whether or not you’re able to use your insurance to pay for counseling depends on what benefits your insurance plan offers for behavioral healthcare. Most carriers offer some mental health benefits, but where you can use your insurance and the out-of-pocket cost to you will depend on the particular plan. 

Depending on your benefits you might learn that by the time you pay your deductible, it would have cost you the same amount of money that you would have paid out of pocket with one of our affordable experts.

Therapy Without Insurance

At our practice we offer valuable, strategic therapy and life coaching designed to help you learn and grow. We use evidence-based approaches that have been shown by research to help you create positive change as quickly as possible. Research also shows that high-quality therapy works in as little as 8-10 sessions, and solution-focused life coaching can often work even more effectively. 

Particularly if you work with one of our extremely affordable early career therapists or coaches, you might pay less for a full course of therapy or coaching with us than you would pay for your deductible if you attempted to use your insurance to pay for “medically necessary psychiatric treatment” if that’s not really what you want or need. 

Depending on your goals for this, it may be a better investment to focus on what you want to create. We all invest in many important aspects of life: Our education, our home, our health and wellness. Health insurance doesn’t pay for pilates, fresh vegetables, or financial counseling either, but that doesn’t mean those things aren’t worthwhile. 

Investing in your personal growth, in your emotional health, and in the health of your relationships, or in the success of your career can have benefits far more valuable than what can be measured in dollars and cents.

For more information about how much therapy costs without insurance, please visit our rates and insurance page for specifics.

Let’s Talk.
Schedule a Free Consultation Today.

Online Therapy That Takes Insurance

If you’re hoping for online therapy covered by insurance, we may be able to assist you. If you meet the criteria for a mental health condition you may be able to use your health insurance to pay for virtual therapy at Growing Self.  

Clients who are eligible to use their insurance to pay for counseling can do so in-person or online. Our dedicated client services team can help you find the right therapist for you, depending on your goals and needs.

If you’re located in one of the locations in which we have licensed providers and are interested in working remotely with one of our therapists — and you meet the eligibility requirements — we can help you use your insurance to cover the cost of virtual therapy online.

Therapy Without Insurance

Because we’re focused on helping you achieve positive change and personal growth, rather than treating particular psychiatric illnesses, there’s a possibility that your therapy sessions won’t be eligible for coverage under your insurance plan. 

Good therapy is priceless. With us, it’s also affordable.

But quality therapy and future-focused coaching is an invaluable investment in your future, even if it’s not medically necessary. Overcoming the obstacles that hold you back and keep you from living the life you want for yourself is your most important work — and it’s well within your reach. 

While all of our providers are highly educated and qualified, you can choose to work with an early career provider at a lower rate, typically about $115 for a 45-minute session. We also offer sliding scale rates based on income that may go as low as $75. Even our highly experienced, doctoral-level experts work at a rate of $170 per 45-minute session. For more detailed information, visit here to learn about how much therapy costs, or visit our rates and insurance page.

You can also check out some of the other articles we’ve created for you on the subject of whether or not you can use insurance for the services we provide, and how much working with us costs:

I hope that this article provided you with clarity around the original question of “Does insurance cover therapy?” as well as some clarity about what you’re hoping to get out of therapy, and whether we’re the right practice for you — whether or not health insurance pays for your personal growth work with us.


Dr. Lisa Marie Bobby

Meet a Few of Our

Expert Therapists

Meet Our Team

Dr. Rachel D.

Dr. Rachel D.


Expert Care for Your Relationship

Meet Dr. Rachel: a relationship coach and marriage and family therapist with a warm personality and productive approach. She helps you and your partner restore trust, deepen intimacy, reconnect emotionally, and transform your shared life through the healing power of a healthy partnership.

Brittany S.

Brittany S.


Compassionate Care For You & Your Relationships

Meet Brittany: a couples counselor, individual therapist, premarital counselor, and a life and relationship coach with a warm, authentic, emotionally-focused approach. She works with you to build deeper connections, restore emotional bonds, and grow in your capacity to love and be loved.

Jesse S., M.S., LMFT, couples counseling, premarital counseling, individual therapy, life or dating coaching.

Jesse S.


Approachable, Direct & Warm

Jesse is a licensed marriage and family therapist who excels at creating a judgment-free environment where growth and healing flourish. He can help individuals and couples create deeper, more satisfying relationships, navigate major life transitions, manage stress, and lead happier, more fulfilling lives.

Kensington O.

Kensington O.


Compassionate, Present, and Supportive

Meet Kensington: a couples counselor, premarital counselor, individual therapist, life coach, and breakup recovery counselor. With compassionate understanding and unique insights, Kensington helps you move past the past and improve the most meaningful parts of your life — from your emotional well-being to your relationships.

Kara C.

Kara C.


Supporting Your Growth With Care

Meet Kara: a couples counselor, life coach, and individual therapist who creates an accepting and supportive environment for you to work on your personal life and relationships. She uses emotionally focused, systemic and evidence-based approaches to help deepen your understanding of yourself, increase your emotional connections, and create lasting change.

Dr. Paige M.

Dr. Paige M.


Kind, Encouraging & Insightful

Dr. Paige is a friendly and enthusiastic therapist who is passionate about you living a meaningful, joy-filled life based on your true values. She's a big believer in the transformative power of vulnerability — and helping you build a brave space where you can connect deeply with the people you love most.

Colorado Coach and Counselor

Ronni M.


Illuminate Your Possibilities

Meet Ronni: a career counselor, life coach, and individual counselor with a caring personality and a flare for adventure. Whether you want to embark on a new career path, work on personal growth goals, or pursue greater life satisfaction, she’s here to support and motivate you to create positive change.

Dr. Ben J.

Dr. Ben J.


Healthy Relationships, Happy Life

Meet Dr. Ben: a couples counselor, premarital counselor, individual therapist, and life coach who helps you activate your inner strengths to create better relationships and a fuller life. His collaborative, friendly style makes him easy to talk to, and his action-oriented mindset helps you get results.

Susan H. M.A., LPCC

Susan H.


Empathetic, Insightful & Growth-Oriented

Susan specializes in helping clients reach their goals and achieve a sense of purpose and fulfillment. She has a warm, honest, and collaborative style. Whether you’re seeking support in your career, or want to be a better version of yourself, Susan will walk alongside you and support you as you create positive change.

Natalie M.

Natalie M.


Bring Out The Best In You

Meet Natalie: a thoughtful, positive, and encouraging marriage counselor, premarital counselor, parenting coach, life coach and therapist with a lighthearted style and down-to-earth approach. Natalie creates an empathetic environment that invites authenticity, bringing out the best in you, your relationship, and your family.

Amanda S. M.S., LMFT

Amanda S.


A Gentle, Healing Guide

Meet Amanda: a marriage counselor, family therapist, life coach, and individual therapist who creates a warm, safe environment that brings out the best in you. She has a powerful emotionally focused style that gets to the heart of the issues so you can heal, grow, and create lasting change in your life and relationships.

Matthew C., M.S.Ed., LMFT

Matthew C.


Create Fulfilling Connections

Meet Matthew a couples counselor, coach, and therapist who helps you understand yourself and others, shift your patterns, and create positive change in your life and relationships.  

Relationship Therapist and Coach

Catherine F.


Warm, Perceptive, Motivating

Meet Catherine: With me you’ll have a safe and non-judgmental space where your personal growth can flourish. Together we will dive into who you are, what you want, and what’s holding you back so you can create the life of love and happiness that you deserve.

Sara S.

Sara S.


For People Who Want It All

Sara is a couples counselor, individual therapist, career coach, and life coach who helps you work through challenges in your relationships, family, and career. She offers a warm, supportive environment where you can focus on developing your potential and creating a full and happy life — in every domain.

Christen L.

Christen L.


Genuine, Compassionate, and Action Oriented

Christen is a supportive couples, family, and individual therapist. Whether your goal is to navigate a difficult transition, or to cultivate healthy communication and connection, she can help you feel your best emotionally and become empowered to fully engage in your life.

Brandy B.

Brandy B.


Kind, Insightful, Inviting

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Georgi C.

Georgi C.


Nurturing Healthy Families & Happy Relationships

Meet Georgi: a warm, compassionate, Arkansas-based marriage counselor, individual therapist, and family therapist who creates a safe and supportive space for you to find meaning in your struggles, realize your self-worth, and cultivate healthy connections with the most important people in your life.

Dr. Georgiana S.

Dr. Georgiana S.


Honest, Direct & Effective

Meet Dr. Georgiana: an expert Marriage and Family Therapist specializing in transformational relationship coaching, emotional intelligence coaching, and healthy relationships. Whether your preferred language is English, Spanish, or French, her results-oriented approach to coaching will move you forward.

Tuyet N., PhD., LMFT

Dr. Tuyet


Committed to your Happiness and Success

Meet Dr. Tuyet: a highly compassionate and experienced licensed marriage and family therapist. Dr. Tuyet uses an evidence-based approach to equip you with the tools you need to build the life and relationship you really want. She will empower you to dig deep, take risks, and weather life's transitions with ease and grace.

Harold P., D.Min., M.A., CCC, CPC

Dr. Harold P.

D.Min., M.A., CCC, CPC

Experienced, Caring & Growth-Focused

Meet Dr. Harold: an experienced couples counselor, therapist and coach, whose gentle, caring presence creates self-awareness, clarity, and confidence. Whether you are looking for life direction, personal well-being, or better relationships, Dr. Harold has the expertise to help you get results.

Tania C.

Tania C.

M.B.A., M.A., AMFT (she/her/hers)

International Love, Life, & Career Coach

Meet Tania: a relationship coach, career coach, dating coach, and executive coach with a unique blend of experience, education, and training, and a nuanced cross-cultural perspective. As a relationship expert and a career expert, Tania can help you build passionate and fulfilling relationships while thriving in your professional life.

Marriage and Family Therapist

Dr. Brock S.


Where Compassion Meets Action

Meet Dr. Brock: An experienced Marriage and Family therapist who’s passionate about helping you get unstuck, create real change, and feel better about yourself and about your life. He can help you improve your communication with your partner, deepen your connections, gain clarity about what you truly need to be happy and well, and create an effective plan for reaching your goals.

Kathleen C.

Kathleen C.


Kind, Compassionate, & Effective

Meet Kathleen: an experienced therapist and life coach with a gentle but powerful style. She can help you build your self-esteem, heal after living through hard things, and create strong, meaningful relationships in a non-judgmental, productive space where you will feel safe, comfortable and understood.

Fresh Perspective

With [my therapist’s] help I have learned so much about myself. I feel like I’ve had the opportunities to see my issues in a different light, which has allowed me to move from my place of feeling “stuck” into a place of action.
— Therapy Client

The therapists and life coaches of Growing Self have specialized education and training and years of experience in helping people achieve their personal and professional goals. We use only evidence based strategies that have been proven by research to help you get clarity and direction, have better relationships, feel happier, and design your ideal life.

This website is devoted to your wellbeing, and offers loads of free information and actionable advice that you can start using today to create positive change in your life. Browse around to meet our experts, get free advice on our blog, listen to a podcast, or take our “How Healthy is Your Relationship” quiz.

Or, if the time is right, you can schedule a free consultation with any of us to talk about your situation — and, most importantly — your hopes for your future.

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Therapy Questions, Answered.

Our expert therapists have generously created an entire library of articles, activities, and podcasts to support you on your journey of growth. Please visit our “Happiness Collections” to browse our content collections, and take advantage of all the free resources we have for you. Or, if you’d like to educate yourself about the process and logistics of therapy, please help yourself to our “therapy questions” knowledge base below. It’s all for you!

Wondering if your issues going to work themselves out, or is it time to talk to a professional? Here’s how to tell when it’s time for therapy.

Great therapy can feel like magic, but it’s actually not. Learn how meaningful and effective therapy works.

What is therapy like? Learn what happens in therapy in order to feel empowered and confident.

There are many different kinds of therapists and many different types of therapy. What kind of therapist do you need? Find out!

Not sure what to talk about in therapy? Here are some tips to ensure you get the most out of your therapy sessions.

How to prepare for your first therapy appointment, and learn what to expect in therapy sessions.

What’s the difference between coaching and therapy? Find out which approach is right for you.

Cognitive-behavioral therapy is the “gold-standard” of effective, evidence-based therapy. Learn about CBT.

How does talking about something help you make changes? Or… does it? Learn the pros and cons of traditional talk therapy.

Effective therapy is life-changing, but some therapy is a waste of time and money. Evidence-based therapy makes the difference.

Not all therapists are the same. Learn how to find a good therapist (and spot the warning signs of a bad one).

Therapy For Healthy Relationships

Working with a true relationship expert helps you learn, grow, love, and be loved.
Learn about our approach to helping you build healthy relationships.

Online therapy is just as effective but even easier than in person therapy. Here’s what to expect from good online therapy.

Explore your options for a Denver therapist who specializes in personal growth and healthy relationships.

Ready to try therapy? Here’s a comprehensive guide on how to get a therapist who is competent to help you.

Curious to know more about what working with us is really like? Browse Growing Self reviews / “best online therapy reviews” from our clients.

Good therapy is priceless, but not all therapy is valuable. Learn the cost of therapy that’s affordable and effective.

Yes, insurance covers therapy… but only sometimes. Learn when (and how) health insurance covers therapy, and when it doesn’t.

If you have a loved one who is struggling in their relationship, you can help them get help by “gifting” therapy. Here’s how…

Losing a relationship is uniquely painful and challenging. With the right support, you can heal, grow, and move forward. Learn about our divorce and breakup recovery services.

We’re available by phone, email and chat, and happy to answer any of your questions personally. Get in touch, anytime.

Start your journey of growth today. Get personalized recommendations, and have a free consultation meeting with the therapist of your choice.